Do you share your power?  
Art direction

Marie Jo lingerie - International Woman’s Day 

Production company: PUP creative agency
Camera: Rutger Storm
Director: Judith Knubben
Set dressing: Marieke van den Bosch

Set assistant: Charlotte Baes
Set photography: Sanne Glasbergen

International Women’s Day. Marie Jo SS18 places everyday heroines in the spotlight Marie Jo SS18 honours everyday heroines: strong women who inspire, empower, and move others. The lingerie label has used nature, which is sensitive yet steady, as its source of inspiration. The sophisticated strength of the flower stands as a symbol for the inspirational everyday heroines.

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